Justine Campbell

Masters in Business Administration (Bond). Masters in Counselling (Monash). Graduate Diploma in Positive Education (University of Melbourne). Certified Daring Way™ Facilitator (CDWF) – Candidate, Certificate in Whole Person Positive Psychology (CIPP), ICF-Certified Life Coach and Academic Life Coach for Youth. Master NLP Practitioner.  Certified KIDlead® Leadership Trainer. REALgirl® Lead Facilitator.  MBTI® Certified Practitioner.   IPEN Global Ambassador.  Fresco Capital Impact Partner – Ed Tech.

Justine applies the science of positive psychology as a coach, counsellor and mentor. She takes the research and turns it into practical applications to support flourishing in individuals and organisations in Asia by adopting a solutions-focused and collaborative approach with clients to empower them to move proactively towards their goals. She “walks the talk” as a Practitioner applying her strengths and using optimism when it’s hardest in her own life and is passionate about doing the same for people that she comes into contact with.

Whilst the principles of positive psychology underpin Justine’s approach in general, she also draws on evidence-based techniques including Cognitive Behavioral Therapy (CBT), Acceptance and Commitment Therapy (ACT), Solutions-Focused Coaching and Motivational Interviewing to support clients from a counselling and/or coaching perspective.  Prior to her professional training as a Counsellor, Justine completed an MBA and worked in Marketing for numerous Fortune 500 companies throughout the Asia-Pacific region. She also draws upon her corporate background to increase wellbeing within organisations.

Justine has an incredible love of learning which manifests itself not only in the various approaches that she synthesizes in her work, but in the fact that she that she decided to spend the majority of her life in a culture that is the opposite of the one she was born into. Again most people don’t expose themselves to something that foreign and if they do they usually go back home before they are changed from the inside. Justine didn’t go. She has lived in Asia for more than 20 years and has incorporated the culture in her being. She is currently expanding her research into the application of Positive Psychology principles in China, drawing upon traditional Chinese values to support flourishing within communities. Justine is passionate about deepening her understanding of Asian values and beliefs to act as a bridge between the East and the West. At the same time apply best-practices from around the globe in the work that she does.

Justine is a member of the the Australian Counselling Association (ACA) and abides by the Code of Ethics and Practice of the ACA.  She is also a member of the International Positive Psychology Association (IPPA) and International Society for Coaching Psychology (ISCP).

Please note that Justine is not currently taking on any new clients on a one-to-one basis due to her current case load and research commitments.


ISCP International Society for Coaching Psychology   IPENIACPICFMember of Australian Counselling Association
NLP SocietyInternational Positive Psychology Association




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